Sales Manager

Location: 

London, UKM, GB

Req ID:  42002
Date:  Sep 24, 2026

The ASR Group® family of companies make up the world’s largest refiner and marketer of cane sugar. The companies produce a full line of grocery, industrial, foodservice and specialty sweetener products. Across North America, ASR Group® companies operate five sugar refineries, located in California, Maryland, Louisiana, Canada and Mexico. In Europe, ASR Group® companies operate sugar refineries in the United Kingdom, Portugal, and, with a joint venture partner, Italy. The companies also farm sugarcane and own sugar mills in Mexico and Belize. The ASR Group® portfolio includes the leading brands Domino®, C&H®, Florida Crystals®, Redpath®, Tate & Lyle®, Lyle's®, Sidul® and Whitworths®.  ASR Group® companies also produce and market Tellus®, a single-use, compostable tableware and foodservice product made from plant fibers, including sugarcane. 

SALES MANAGER: INDUSTRIAL

 

LOCATION: Home Based

 

Reports to: Senior Sales Manager

 

COMPANY DESCRIPTION

The ASR Group® family of companies make up the world’s largest refiner and marketer of cane sugar. The companies produce a full line of grocery, industrial, foodservice and specialty sweetener products. Across North America, ASR Group® companies operate five sugar refineries, located in California, Maryland, Louisiana, Canada and Mexico. In Europe, ASR Group® companies operate sugar refineries in the United Kingdom, Portugal, and, with a joint venture partner, Italy. The companies also farm sugarcane and own sugar mills in Mexico and Belize. The ASR Group® portfolio includes the leading brands Domino®, C&H®, Florida Crystals®, Redpath®, Tate & Lyle®, Lyle's®, Sidul® and Whitworths®.  ASR Group® companies also produce and market Tellus®, a single-use, compostable tableware and foodservice product made from plant fibers, including sugarcane. 

 

OVERVIEW

  • Industrial (B2B) Sales role with responsibility for account management and business development of existing and target customers.
  • Selling Commodity and Value Added products to UK Food & Beverage manufacturers within Industrial and Export Sales Channels.

 

DETAILED ROLES & RESPONSIBILITIES

  • Manage and develop a portfolio of existing and prospective customers across the UK and global Food & Beverage sectors.
  • Lead the delivery and administration of; Commercial contracts, Forecasting; Document adherence; Markey View population; Customer engagement communication etc
  • Drive value creation through effective commercial negotiations and portfolio management.
  • Support the achievement of profitability and growth targets in line with business objectives.
  • Build and maintain strong customer relationships through regular engagement and account development.
  • Represent the company professionally in all customer interactions and business activities.
  • Provide insight into UK, EU and global sugar market dynamics to support commercial decision-making.
  • Maintain accurate forecasting, contract, customer and market data in line with business requirements.
  • Ensure adherence to all commercial processes, controls and administrative standards.
  • Provide cost-to-serve analysis and profitability insights to support value-driven decision making and optimise commercial outcomes.

 

WORK EXPERIENCES

  • Strong Excel
  • Demonstratable experience of using SAP or an equivalent system
  • Good understanding of the UK & EU and Global Sugar market dynamics

 

ESSENTIAL CAPABILITIES (KNOWLEDGE, SKILLS, ABILITIES AND PERSONAL ATTRIBUTES)

Core Competencies:

    • Analytical Thinking & Decision MakingIdentifies and understands trends and/or issues; connects data points through analysis to arrive at a logical conclusion.
    • Business & Financial AcumenDemonstrates knowledge and understanding of the financial, accounting, marketing and operational functions of our organization; interpreting and applying understanding of key financial indicators to make better corporate decisions.
    • Effective CommunicationExpresses ideas and information in a clear and concise manner by tailoring one's message to fit the interests and needs of the audience.
    • Customer OrientationKeeps internal and/or external customer(s) in mind at all times.  Strives to proactively address customer concerns and needs.  Assists business partners and customers to achieve their work goals via application of their own skills and knowledge; strives to provide consistent customer satisfaction.
    • Establishes TrustGaining the confidence and faith of others by actions and words that promote being honest, forthcoming, integrious and vulnerable.
    • Problem-SolvingAnticipates, evaluates, diagnoses, and resolves problems in a systematic and fact-based manner.
    • Results Orientation & AccountabilityTakes accountability, identifies, executes and drives actions to consistently achieve desired results.
    • Teamwork & CollaborationCreates a climate that fosters commitment to a common vision and shared values that promote cooperation and working together through trust and support of others.

 

Individual Contributor:

    • Adaptability/FlexibilityMaintaining effectiveness in varying environments and with different tasks, responsibilities and people.
    • Continuous ImprovementEstablishes methods and utilizes specialized techniques to monitor and improve performance of systems and processes.
    • Self-DevelopmentSeeks feedback on one’s strengths and weaknesses and initiates activities to increase or enhance their knowledge, skills, and proficiency in order to perform more effectively or enhance their career.

 

 

At Tate & Lyle Sugars, our goal is to be the most admired sweetener Company.

 

Service Excellence - Be the industry's Gold Standard by a relentless focus on reliability, providing products with superior quality and excellent customer services. Efficiency and Sustainability - Eliminate inefficiency to be a sustainable, low cost producer and to generate fuel for reinvestment. Value-Add - create strategic advantage and enhanced profitability through value-added products and services. The foundation of our values is Talent and Culture as we aim to build, retain and motivate a winning team.